Press Day 2

The second press day went by so fast, with visits from IN Magazine, Soundvenue, Elle, Eurowoman and Costume. It was fun to hear what all of them had to say about the new collections, and how they would style and put together all the different pieces. It is safe to say that they were definitely excited about many of the new prints and matching sets that we will see this coming season.


Our first meeting was with Kathrine Houe from IN Magazine, who stopped by for a morning coffee and yoghurt from The Yogurt Shop.


Next up was Sidsel and Michael from Soundvenue who told us about their coming projects and shoots.


It was nice to have Michael in the showroom to keep the estrogen level down. He loved the new Suit SS14 collection, and especially this blue printed shirt.


Sidsels favorite piece was this printed jacket from the collaboration between Anne Sofie Madsen and Storm & Marie (AXSM). And it is safe to say that she isn't the only one.


Mie, Josephine and Johanne from Elle also came to see the new collections as well as the new showroom, and look for styles for their coming SS14 shoots.


The girls all picked out their favorite styles. Both Mie and Josephine picked out a matching set from Ganni and Johanne loved the grey woolen coat from Samsøe Samsøe.



Gertrud and Bea from Eurowoman stopped by for lunch and a long chat about all and nothing. Gertrud fell in love with our new Italien brand NIOI, and especially this yellow printed skirt and top.


Bea was pleased to see that we recently got Just Female in the showroom, and one of her favorites was this black cowboy jacket.


Billede 1


The Costume team was the last to visit us on Tuesday. Thora Valdimarsdottir thought the blue fuzzy knit from Envii looked so cosy, fashion editor Maiken Winther found many new favorite styles from Billi Bi, but she especially loved the mint snake printed pump. Chief editor Rikke Christensen went for a more classic blue coat from Ganni.

If you want to see more photos and stay updated on who is visiting us these days, remember to follow us on instagram '9pr'.